Teaching Speciesism: The McDonald’s Talking Fish schools Consumers on Complicit Complacency

August 30, 2009 / 0 comments

The McDonald’s “Talking Filet-O-Fish” commercial opens with a wide shot of a garage. A heavy, bearded man sits with a McDonald’s bag and drink on the table in front of him. He seems comfortable, content, and average as he holds a sandwich in his hand. When he takes a bite of the sandwich the shot…

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superhuman powers

January 22, 2009 / 0 comments

Via Discerning Brute, Erin Pavlina tells her story of running the vegan spirituality software: I grew up on burgers, fries and milkshakes. I ate the Standard American Diet my entire life. Around the time I started college, I told the spirits that I wanted to be a hero. I wanted to save the planet. And…

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Prisons ordered to provide vegan meal

June 24, 2008 / 0 comments

“U.S. Chief District Judge Mark Wolf ruled this week that the Department of Correction violated federal law protecting religious freedom and ordered the department to provide Daniel Yeboah-Sefah a diet in line with his Buddhist beliefs.” Read more…

Cyberactivism in South Korea

June 10, 2008 / 0 comments

From the New York Times article: Thousands of South Korean students, mainly networking through the Internet, immediately took to the streets, followed by a broader uproar. The uprisings and protest in South Korea are a great example of the power Cyberactivism to affect and infect people (who may or may not have access to technology)…

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Euphemism for “Burnt Slave Bones in your Food”.

April 14, 2008 / 0 comments

“Natural Charcoal” I contributed a little story about a food producer and their sugar refinery to The Discerning Brute. You can read it here. I verified that the Domino refinery in question does not use cow bones. I read something recently that claimed it takes something like 7,800 cows to produce the ‘bone char’ for…

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